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Read more about the article How Can You Make Your Hotel Website a Booking Machine?-093

How Can You Make Your Hotel Website a Booking Machine?-093

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:October 2, 2025

A pretty site won’t pay the bills. Your hotel website should sell, not just sit there. Learn what turns browsers into bookers. Before we jump in to this episode, don’t…

Continue ReadingHow Can You Make Your Hotel Website a Booking Machine?-093
Read more about the article How Can Independent Hotels Maximise Exposure On OTAs?-055

How Can Independent Hotels Maximise Exposure On OTAs?-055

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:September 13, 2025

Are you an independent hotel struggling to stand out on crowded online travel platforms?  This episode gives clear advice on how to shine on OTAs and boost your bookings.  If…

Continue ReadingHow Can Independent Hotels Maximise Exposure On OTAs?-055
Read more about the article Building Strong Hotel Local Partnerships Is Key To Success-052

Building Strong Hotel Local Partnerships Is Key To Success-052

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:October 5, 2024

Have you ever wondered how connecting with local businesses could transform your hotel’s reputation and guest experience?  In this episode, I’ll share the steps you can take to build valuable…

Continue ReadingBuilding Strong Hotel Local Partnerships Is Key To Success-052
Read more about the article How To Craft A Winning Marketing Strategy For Your Hotel-046

How To Craft A Winning Marketing Strategy For Your Hotel-046

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:September 13, 2025

Struggling To Fill Your Rooms? Learn how a well-planned marketing strategy can turn the tide for your hotel.

Continue ReadingHow To Craft A Winning Marketing Strategy For Your Hotel-046
Read more about the article Steps To Creating Realistic Marketing Goals For Your Hotel-045

Steps To Creating Realistic Marketing Goals For Your Hotel-045

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:July 23, 2024

Ever wondered how to set realistic marketing goals that actually drive bookings and revenue for your hotel? I will walk you through nine practical steps to define and achieve your marketing objectives.

Continue ReadingSteps To Creating Realistic Marketing Goals For Your Hotel-045
Read more about the article Implementing Verbal & Visual Hotel Branding Harmonization-039

Implementing Verbal & Visual Hotel Branding Harmonization-039

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:July 18, 2024

What Are the Benefits of Verbal & Visual Hotel Branding Harmonization and What Does It Mean For Your Guests Experience?

Continue ReadingImplementing Verbal & Visual Hotel Branding Harmonization-039
Read more about the article Why Is Hotel Brand Consistency Important?-038

Why Is Hotel Brand Consistency Important?-038

  • Post author:Gerry MacPherson
  • Post category:Hotelier Helpcast/Marketing
  • Post comments:0 Comments
  • Post last modified:July 4, 2024

Aligning your brand identity and tone is essential for creating a seamless guest experience. Learn how to achieve hotel brand consistency effectively.

Continue ReadingWhy Is Hotel Brand Consistency Important?-038
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